Webcast: How the mobile media revolution will impact global graphic paper demand

Thursday, January 19, 2012
2:00PM EST | 7:00PM GMT
FOR A RECORDING OF THIS EVENT, please contact us.

Global graphic paper demand in the developed world has suffered demand decline in the previous decade mainly due to the very rapid rise of broadband Internet. In 2010-2011, we are seeing the beginnings of a new mobile media revolution (tablets, eReaders and other devices) which will have an even more dramatic impact on graphic paper demand. The conventional wisdom is that emerging markets will continue to see growth in demand.  Roman Hohol, Director of Marketing Practice, AMEC will present his opposition views and argue that for a variety of reasons, graphic paper demand has reached a “tipping point.”

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ABOUT THE PRESENTER

Roman Hohol has more than 30 years of strategic marketing, business development and market research experience in the international paper industry with a specific emphasis on customer needs. His current assignment is as director of the marketing practice with Forest Industry Consulting, the management consulting arm of AMEC, a large international consulting services firm.

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